Apple Store Exterior Graphics

APPLE STORE EXTERIOR GRAPHICS

Exterior graphics designed for new Apple store openings at Parc 66 Jinan 济南恒隆广场 and Riverside 66 Tianjin 天津恒隆广场.

Credits

Apple Design Team

VP Marketing Phil Schiller

Executive Creative Direction Scott Miller

Creative Direction Jamie Roberts

Art Direction Ian Macnider

Design Aleksandr Khomyakov

Parc 66 Jinan 济南恒隆广场 

When renting the space, Apple acquired a long strip of back-lit advertisement space above the store. We designed a minimal non-obtrusive graphic that highly contrasts with the prior wall of ads that were previously displayed there.
Parc 66 Jinan 济南恒隆广场 When renting the space, Apple acquired a long strip of back-lit advertisement space above the store. We designed a minimal non-obtrusive graphic that highly contrasts with the prior wall of ads that were previously displayed there.

Riverside 66 Tianjin 天津恒隆广场

The store is located in a visually busy strip mall with advertisement space above the stores. To stand out from the crowd, we designed a minimal colorful approach that changes seasonally.
Riverside 66 Tianjin 天津恒隆广场 The store is located in a visually busy strip mall with advertisement space above the stores. To stand out from the crowd, we designed a minimal colorful approach that changes seasonally.